Share this post

Share on facebook
Share on twitter
Share on linkedin

FORGET EXPOSURE, BBN IS USING THE CONTESTANTS TO MAKE MONEY! THEY SHOULD ALL BE PAID

My friends and I had an intensive discussion yesterday about Big Brother Nigeria. We are not fans of the show but I mean social media has a way of throwing things in your face and the. You just get with the program. So I was rooting for Laycon… Not out of pity but I found him “ “interesting” which I know a lot of people would contend as he “apparently” does not show any strength of character as many people heave said. Oh well, I found that I actually like listening to him each time I came across clips of him, particularly like that he was intentional with his words and seemed to be present in his conversations and convictions.

Anyways, the conversation at this point was not so much about the contestants but the value the show holds for the country as a whole and the fact that shows that promote intellectual and academic conversations were not as prevalent in the country. Shows similar to Shark Tank, who wants to be a millionaire, Cowbell Mathematics Competition and so many more like them would not draw half the crowd BBN draws… and why is that.

My opinion is that last last BBN is a business and people are out to make money, and believe me they make mad money from that show, from Advertisements and votes and I believe the money generated compared to what is actually won is outrageous. I hope they pay all of the contestants a good sum for the show because last last they are the product BBN is selling… forget exposure. Three months of a person’s life to produce premium content for a booming business deserves major consideration, they are bringing a lot to the table. Same way Facebook, Instagram and other social media platforms should be paying us for creating content for them…and still making money off us from our own data…story for another day.

So for people preaching values, morals, the money should be pumped into the educational system… it’s good to think that o but will that reward the investors. What do you think you can sell to the average Nigerian millennials or Gen Z… who make up a large proportion of the country anyway? Your guess is as good as mine… these days entertainment sells faster than academia. Many youths are no longer seeking for quality education or even a little intellectual challenge, they are looking for the next trend, buzz word, reality TV shows and so on…so which business man would invest in that and make returns like they make in the entertainment/ creative sectors. I think it’s just a case of giving the majority what they want.

Education is great but how many millennials/ youths still subscribe to that idea especially in our clime? Youths are looking for get rich quick schemes, yahoo yahoo is the order of the day. The white collar jobs our parents told us to go to school to study for are no longer attractive to many…same parents at this jobs are still running the rat race.

I can keep going but I think you get the point that BBN is a business run by business men that are out to make profit by selling entertainment, gossip and what not to the general masses because that’s what the public wants.

Values have changed and I think we need to work hard and fast on further changing them, possibly by incorporating Educational values into whatever programs or shows this organizations run…but e go hard.

There’s a consequence for a every action whether good or bad and I’m afraid Nigeria might be sitting on a ticking time bomb that will explode in the future…no thanks to the uneducated masses driven only by entertainment.

These are my thoughts….what do you think?

4.3 4 votes
Article Rating
Share on facebook
Share on twitter
Share on linkedin

Please Share this post

Stay In Touch

Want to be notified when we have new blog post? Enter your email address to be the first to know.

About the author

I am Titilola Edu Peperempe God, a Lawyer, freelance writer, a rice & stew enthusiast. I am passionate about God, growth and money (please don’t blame me). Sometimes I feel like I am the next best thing since slice bread, other times I know it.

Subscribe
Notify of
guest
6 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments
Giwa Babatunde
Giwa Babatunde
September 28, 2020 11:10 am

Word!

Precious
Precious
September 28, 2020 11:20 am

I totally agree with you titi… All contestants deserves to be paid no matter how little. Everything still boils down to the general lack of regard for intellectual property in the country

Nene
Nene
September 28, 2020 12:12 pm

Am glad to know that am not the only one who isn’t a fan of the show.I was just thinking that so Nigerian companies have 85million naira to give to one individual and yet we are complaining of suffering in this country but then again,these companies will just write this down as CSR😀😀 but it cantt be because they are making money from it. To be able to give out such huge sums as prize Mena’s that they are making much more from the show. The whole concept of Big brother started out as a social experiment to see what… Read more »

Gabriel Adebanjo
Gabriel Adebanjo
November 2, 2020 11:44 pm

I agree with you. However, the owners of the show are capitalist so they will squeeze the profit out of the show until the show is been regulated by some form of authority

6
0
Would love your thoughts, please comment.x
()
x

Stay In Touch

Want to be notified when we have new blog post? Enter your email address to be the first to know.